Why ‘sustainability’ is a critical strategy for pet food manufacturers

Why ‘sustainability’ is a critical strategy for pet food manufacturers

When creating new pet foods and treats, manufacturers must remember that it’s important to think about how their production impacts the environment, as well as how it meets pet owners' concerns about sustainability.

It’s a delicate but necessary tightrope to balance on, said Allison Reser, director of Sustainability & Innovation with the Pet Sustainability Coalition (PSC).

“Investing in sustainable sourcing and production is a critical long-term strategy for pet food manufacturers,” she said. “At its core, the pet food industry relies heavily on natural resources like farms, crops and animal agriculture. Any practice that degrades these resources is risky for the industry’s future. Sustainable and regenerative practices ensure that these resources remain viable for generations to come, securing the future of the industry.”

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